Yes. When it comes to services pages, I would also recommend building them out on a per location basis if you can do it with quality unique content. For example, let’s say you are a pest control company that offers bed bug treatments. You already have local landing pages for each of your offices that shows your address. If you build out a bed bug page for each market, you could add local testimonials and talk about the places around the city that have been having bed bug problems. You can link to local news sources talking about the problem and you can give localised advice on your pricing and service. This is a better experience for the user than an overall bed bug page for all your locations. Very few people are doing this, and it’s a great way to capitalise on long tail search.