Fast Teaser and Tweet Scripts
Create Killer Email Teasers and Tweets In a Flash
I’m reading the book Value Proposition Design: How to Create Products and Services Customers Want (Strategyzer) and it’s really good! I LIKE IT – you should read it!
They have a very interesting way of breaking down what customers want and tying it in with the value in your products and services. It’s a FAST way (much like the “Profitable Product Promise”) to hit all the hot buttons to drive someone to view a post, video, article, sales page, etc.
Use this script to create teasers and tweets that follow this very effective and slightly different model.